Writing

Practical thinking on connecting strategy to execution.

And delivering real results.

AI doesn't work the way I do.

I work to a standard. Claude doesn't. I have 113 proof points across five months of work. And a whole lot of heartburn.

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Claude is overly confident when it shouldn't be.

Claude doesn't know what it doesn't know, and it sounds the same when it's right as when it's wrong. That's where the trouble starts.

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I've built my knowledge system four times and I'm not done.

Every hour I spend capturing what I know should make the next hour more productive. That's the prize. Four versions in, I haven't fully landed it.

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The Same Movie, Different Technology

I started my career in 1997 and watched three types of leaders respond to the internet era — the Clock-Watchers, the Fence-Sitters, and the Driven. The same three types exist today with AI.

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I remember more than Claude.

I can count on zero fingers the number of times Claude surfaced something from a previous session that I hadn't already remembered myself.

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I can't write Python. But I can tell Claude exactly how our business works.

AI didn't build these systems. It codified my knowledge and approach into something repeatable. That turns out to be the more important skill.

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